7 Ways CSMs Can Help Planners as the Meetings Industry Reboots

The COVID-19 pandemic has reminded us that change is the only constant.

Ask a meeting planner.

In a little more than a year, events and conferences have gone from in-person affairs to “You’re on mute!” virtual attempts. As the industry transitions back, things will look different—some temporary, some forever.

Hybrid events will take center stage to align with safety precautions and a desire for something that rhymes with normal. From a meeting planner’s perspective, the new-norm hybrids mean two events that happen at the same time but appear to be one integrated event, without extra support staff.

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